Online marketing with a funnel strategy, is it still viable today?

I’ve been getting a lot of questions on the forums we participate in and we’re also getting a lot of questions from our new affiliates.

It is what it is actually a sales funnel.

So I wanted to take a look at it and break it down in theory, in practice of how it’s structured and show some effective sales funnel landing pages.

And then what are the real numbers for how this works and why is it beneficial to our business?

So the process is that we have a product and we want to create awareness in the market.

And then once someone knows about it, build interest for that prospect.

And then once we have the interests of that lead, we want them to make a decision and then take action on it.

And once they take action, we see the benefits of the sales funnel process.

So the structure…

LANDING PAGE

First we have a Landing Page.

And the landing page, all we’re trying to do is get an email address.

So we want to promise you that if you give us your email address, we will give you valuable information that you liked.

And it doesn’t cost much.

Maybe it’s free, maybe it’s $1, that kind of thing.

But we want it to be very valuable.

So people will exchange their email address with us because they know we will be contacting them in the future.

THANK YOU PAGE

Once we have that email address, we want to take them to a thank you page that might have an offer.

So, in other words, we promised them something over their email and then we send them to a thank you page and they say, thank you very much.

This is what you wanted, but by the way, would you like to take a look at

this thing that could improve your life or solve your problem?

ORDER PAGE

And then from there they can go to an order page to buy it.

And then what we always want to do on the order page to increase our value per ticket is give them the product they want, but then ask them if they want to find another product that helps the one they’re looking for. purchase.

And it’s called an order increase.

And what we’ve seen through split testing is that 20-30% of people will take the order boost if it’s offered to them.

SALES PAGE

Then, once they complete the order, they may be taken to an upsell page for an additional product that would help them with the product they just purchased.

And then of course if you take that, we see that 30-35% of people actually took an upsell.

But once they’ve taken it, you can take them to a thank you page.

SALE PAGE

Now let’s say someone didn’t take the upsell.

Well, instead of letting them go, let’s get them to a low sales page.

So maybe they’re ready to buy, but they don’t want to spend as much money.

So we took them to a deal that could be more of the same but at a bigger discount, that kind of thing.

And what we’ve seen is that 15-20% of people will accept an initial sale on top of the offer.

If we make them that offer.

And of course we can take them to a thank you page.

So what about the 95% of people who didn’t buy when they first arrived?

Because we all know that 95% of the traffic that comes to our landing pages isn’t actually

make a decision because they have to go through their buying cycle.

So what do we do with the 95% of people who don’t buy our product when they first see it?

Well, that’s why we collect the email.

So we can put them on a smart email list and then we can send them messages.

by email for the next day, two or three in an automated system.

Then make that offer to come back and buy that product.

So maybe they weren’t ready to buy initially.

But you can provide them with additional information over the next few days that might persuade them to buy your product.

But what if they don’t buy the product?

Well, they haven’t left and then we can make them a different offer.

And then send them a series of other emails that could be related to the product you

they didn’t buy or it could be something else entirely.

Well, what if they don’t buy that product?

Well, then we can send you a different offer.

Because they are on our email list.

Now we have the possibility to send them offers whenever we want.

And the thing is, if you don’t get to spam, where are they going to get off your list,

if you provide them with value, they will stay on your list forever.

So the process goes on, you can actually send out different offers with an automated system, so you can provide value to these people.

And of course, this is how we generate income for our business.

So the key is the landing page.

So let’s take a look at the structure of a great landing page.

First, we want to have a hook, something to grab people’s attention.

And then we want to tell you a story.

Why our product is going to be good for the problem they came to our website for.

Of course, then we want to make an offer.

So really the whole business comes down to these three simple rules.

1. Learn to get someone’s attention

2. Tell them a story that generates belief, emotion and confidence.

3. Then sell them something they want that is absolutely irresistible to them.

So again, let’s take a look at some really good examples of great landing pages.

So here we have one, the 10 minute cache system.

THE HOOK

Find out how to earn real money online in 10 minutes.

That gets your attention.

THE HISTORY

New from the number one international bestselling author, Yoan Chia.

THE OFFER

Enter your email address to find out how to get the real system.

We take a look here and don’t let anything dim your glow.

Obviously in eBook.

THE OFFER

The Free Dorian Virtue eBook.

So this is another document that he has published and another book that he has published.

THE HISTORY

You will discover why you are addicted to drama, how your past traumas led you to a life full of dramatic stress.

and how to finally break free of these patterns and live a life that reflects your divine brilliance.

Again, there’s a story we’re talking about, here’s the problem, here’s your story, and

what you will learn and what you will get in the end.

THE OFFER

Enter your email address to receive the free eBook.

Don’t let anything dim your shine.

Here is one of how to flip houses.

THE HOOK

a secret confession

And of course this is illustrated with an image of a video with a play button that can’t actually be played.

THE HISTORY

I discovered a loophole in the $787 billion stimulus bill that allows me to switch from 10 to 15 REOs,

bank-owned foreclosure properties each month.

And if you’re interested in real estate, that would get your attention and you’d want to learn more.

THE OFFER

Enter your email address to receive the free digital video referenced above on how to flip houses from home.

Let’s look at the actual numbers.

let’s say…

200 people put their email address on their landing page.

Then 5% of those people decided to buy right away.

And let’s say your product was $27.

Well, if you had 5% of the people buying, of the 200 people who came,

You probably spend anywhere from two to $300 on ads to drive traffic to your website.

So you actually made $270 from the top 5% of first time buyers.

Of those 10 people who bought your initial product, well, they’re in the buying mood.

So why not make them an additional offer?

So let’s say you have another more extensive product, perhaps a course that you can sell for $297.

So let’s say that out of the 10 people who bought your initial product, they are now going to buy,

one person will actually buy your program for $297.

So here are the numbers.

You spend $300 on advertising to drive people to your landing page.

You made 10 sales for $27 and one sale for $297 for a total of $567.

So now you are already profitable by more than $267.

Y…

You have now collected 200 email addresses that you can now market for free.

Are you seeing how amazing the sales funnel process is?

And that’s the beauty of a sales funnel, and that’s why we use them.

Now, what’s the best program we’ve ever used?

And we’ve tried a lot of different programs, from hardcoded websites to WordPress and a lot of different software programs.

But the best program we found to put together all the pieces you need to create effective sales funnels is clickfunnels.

I’m going to put an ink on the author’s description below

Check it out for yourself

Click funnels has a 14-day free trial.

Go ahead and click the link below and you can start your free 14-day trial.

Now, one of the things that we’ve discovered is that learning any software program is a bit of a start.

Click funnels are no different.

So what we’ve done is put together 13 step-by-step videos on how to start your click funnels fast.

So, in your 14-day free trial, going through our videos,

that it will take you an hour and a half, maybe two hours,

go through all the videos, but then you can start working with click-through funnels.

And indeed, prepare in the first 24 hours.

So now you have 13 days to really test your landing page, your entire sales process,

and start generating some income before your free trial ends.

Let’s hope this is useful for business.