Small Business Owners: Your Leadership Style Can Increase “Profits”

The Covid-19 pandemic has forced many business closures. Government leaders are issuing stay-at-home orders and the government is reopening in phases, limiting client sizes to 25%, 50% and 75% for the health safety of our community. How can you lead in a constantly changing environment? How do you motivate employees while also looking for the next product to keep the doors open? How do you change your management style to be an effective leader in such an uncertain future and ‘do more with less’ employees?

Leadership

I suggest sending out a survey about the qualities they want to see in a CEO (then commit to doing all you can to meet these expectations)

Leaders must provide training, because no one ever became the best without constructive feedback, probing questions, and active teaching. Be honest and positive in all communication messages.

Search for opportunities to improve

• What’s new?

• Whats Next?

• What is better? And not only for you, but also for those around you.

• Find an important purpose to tackle your most challenging and difficult tasks.

Who are you and what are your values ​​(so you give voice to those values)

The leader must affirm the shared values ​​of the group.

Inspire a Shared Vision

• Visualize the future by imagining, exciting and enabling possibilities

• Enlist others in a common vision by appealing to shared aspirations

  • imagine the possibilities

  • Find a common purpose

Leaders who focus on the future more easily attract followers

• read trends

• listen to podcasts

• watching documentaries

People look more favorably on leaders who regularly talk about the “why” of the job, rather than just the “what” of the job.

People who are leaders want to do something significant, to achieve something that no one else has yet achieved.

motivate employees

• Cross-train employees on each other’s roles/responsibilities

• tutorships

• ‘how can I help you?’… walk around 30 minutes a week

• delegate responsibilities

• Brown Bag Lunches (training)

• Praise and work for work above the normal activities of the day.

Sending them to seminars.

Ask them to make presentations.

Quarterly Corporate Town Hall Meetings (Teleconference)

Weekly recognition of featured artists

• Email

• Walking

• Should be based on ‘viewable’ performance (daily if pending)

  • Monthly meeting (recognize your artists)

Interaction on social networks with customers.

• Do you have a scalable website (WordPress)?

• Do you have LinkedIn profiles on employees and products?

• Engage with client markets about current events.

  • Facebook

  • instagram

  • Reddit

  • Twitter

  • Weibo (Chinese)

Eventually, some business owners will make the changes necessary to stay afloat, and some will fail. Navigating troubled waters requires a team effort, innovations, and commitment to get ahead!

Your job as a business leader is to communicate, communicate with honesty and positivity to build trust with customers, employees and shareholders.