Creative use of social media to tell your story
When it comes to marketing for your business, telling your story (even if it’s one of many) is critical to your success in business. Your should Always have a story to tell and not only is the way you tell the story important, but where you tell your story is often just as important when it comes to achieving your desired results.
Why your story is so important
You may not be sure why telling your story is a must when it comes to writing content and marketing that content for your business. Well your story is absolutely critical for your brand and the success of your business because it is the way that you can connect with the other person as two human beings and it is also the way that you show who you are and the values that you hold dear.
When it comes to sharing your story, the social media channels of your choice are a wonderful vehicle for doing it and doing it with great success. Here’s how you can do it.
- Tell your story on Facebook: Your Facebook fans really enjoy a good story. If your story is well written and compelling, your fans will have no problem reading your posts to the end. It all depends on how you present the information. With Facebook, you have the opportunity to tell a really beautiful story and you can tell it in the most elaborate or concise way you want. It just depends on your writing style and the members of your target audience. If you feel like you have a lot to share with your fans, you may want to opt to write a longer post. Just remember to keep it cool and attractive. If you do that, other people will want to read your story and will want to keep reading other stories you share in the future.
- Tell your story with pictures: In many cases, an image it is Worth more than thousand words. Using pictures to tell your story is a wonderfully creative way to grab the attention of your target audience. If you have experienced an event that you would like to share with other people online, the images will probably work very well. You can publish the photo album and it can be shared in its entirety many times and in many places later. That will also make it easier for other people to share your story with other people they know (if they feel your story is worth sharing). Your album should cover the entire experience, including other people who attended and that your rate had some meaning, as well as any other photos (or other images) that are also worth sharing in your opinion.
- Tell your story with a video: Videos can be an extremely effective way to tell your story. As with the written word, a video can be shorter or longer. Don’t be afraid to tell your story at length if you think what you have to say will be of interest to other people. Of course, if you don’t have much to say, there is no point in simply lengthening your video just to take a few minutes. Make sure the amount of time you spend telling your story is the most appropriate amount of time for what you have to say.
- Tell your story using storyboards: Another way to share your story is with a combination of words and pictures. It can be a very effective way to tell your story because it will attract many different people. Some people react more positively to the written word and others react more positively to pictures because they are visual people. Fortunately, the storyboard satisfies both types of people.
- Tell your story with a combination of original and curated content: You can take some concepts from the selected content and combine them with your own story and experiences. It is a creative and effective way to tell your story and others will be able to relate to what you are saying.
Conclution
Telling your story is essential to your brand and your business, and using the social media channels of your choice to tell your story is a smart and effective way to do it. It helps you establish a strong connection with your readers. The reality is that every time you post content, you are sharing a story with your target audience. Regardless, you are involved with social media on a regular basis for your business, so you can also make the most of everything it has to offer you.