Business

How money flows like electricity

“What do you want the money for?” You answer. For the second time today, one of his employees has come to his office and said. “Do I need $10,000 please?” Suppose a person hesitated and finally replied: “We are running out of budget and I need it to get me through the quarter.” How likely would it be that you would give them the money? Not likely, right?

The other person responded confidently by saying, “We’re already over budget for the quarter. I want to reward my staff with a night out that costs about $1,000. I want to provide some specific small personal gifts for top performers: Others $1,000. I’ll be upgrading the computers for the staff who still have the old models: $7,000 (I have the quotes) and I want to get ergonomically designed chairs for two of my staff who have back problems.”

Who are you most likely to give the money to?

Almost everyone wants to make more money, no matter how much they make now.

In this article I want to share a little known but very powerful revenue growth strategy from Bob Scheinfeld. Bob compares money to electricity and your life to a house. He supposes that he is building a new house. You’d like to have electricity in it, wouldn’t you? Well, in order to have electricity in your home, you must first connect to the main power grid in your city or town. A “power line” must be installed connecting your house to the main electrical grid.

However, having access to the main electricity grid is not enough. You must also have “wiring” installed and working through your house that allows electricity to flow through your house to “outlets” so you can “plug in” and use the power.

If raw power got to your house but couldn’t flow through your house to outlets, it wouldn’t do you any good, right? So to have electricity available to your home, you need to think ahead and plan how and where you want it to flow. Makes sense?

OK. Let’s bring this back to money and your life. If you want to increase the flow of money in your life, there must be two things in place:

1. It must be connected to the main “electrical grid” of money 2. It must be wired correctly to allow money to flow to and through your life

All of us, including you, are already connected to the main power grid that supplies money. We all have equal access to the raw potential to earn money. However, it may not be clear to you that not all of us have the proper wiring in our homes to allow money to flow to us in the amounts we prefer. When I say “wired” I mean the ability to effectively direct and manage money/power when it starts flowing our way.

This process works similar to our example at the beginning. You would be much more likely to give the money to the second person, right? Because? Because they knew exactly what they would do with the money, their intentions were sound, and you would “approve” of the proposed use of the money, right?

Well, the same thing happens with money and with you. Why should “the money network” give YOU more money if you don’t know exactly what you’re going to do with it, and if your intentions aren’t really sound or “approved”? For money to flow like electricity, you must have a plan for what you will do with the money.

Think about that for a minute.

Most people who want more money have never really thought about what they would do with it if they got it. Or, they have some ideas, but haven’t really thought about it very deeply. And, they have not reflected on how having money relates to alignment with their mission and life purpose.

I have to be brutally honest with you now for a minute. You can whine and moan and complain about not having enough money all you want. But until you have the correct wiring in place, flow isn’t likely to happen. You will be like the first person in the example.

This is what it means to put the correct wiring:

1. Gain clarity on exactly what you would do with the increased cash flow if you had it

2. Making sure your clarity about what you would do with money rests on a foundation of Truth and total alignment with your life purpose and mission (rather than your own fantasy wish list)

3. Get your act together on money management (including having plans in place to save, invest, plan for your future, stay organized and on top of all the financial details in your life, etc.)

As Dr. John Demartini says, “Until you manage money wisely, don’t expect to manage more money.”

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